Aetna Names New Pennsylvania Medicaid Plan CEO

(Daily Finance) Aetna announced that Denise Croce has been named the chief executive officer of Aetna Better Health of Pennsylvania. Aetna Better Health manages Medicaid benefits for the Commonwealth of Pennsylvania.

Croce most recently served as chief operating officer of MajestaCare, an Aetna-administered managed health care plan in Virginia.

“Denise brings strong leadership and experience to our Pennsylvania plan,” said Pamela Sedmak, chief executive officer of Aetna Medicaid. “Aetna Better Health is very committed to operating a strong Medicaid program, affordably improving the health and quality of life of our members in partnership with our providers and the Commonwealth of Pennsylvania. Denise will drive our strategic and operational direction in Pennsylvania for future growth, while enhancing our capabilities in ensuring our members have access to high quality, affordable health care.”

Croce has more than 20 years of experience in diversified health care programs. At MajestaCare, she was integral in the recent expansion into the southwest region of Virginia, and implemented operations for the provider-owned organization. She has served in leadership positions with a number of Medicaid organizations since beginning her career as a registered nurse and going on to earn a master’s degree in health administration as a hospital and managed health care executive.